Category Archives for Digital Marketing

Posts on Digital Marketing

Making Internet Retail Profitable

Shopkeepers welcome! Retail has arrived. Well for me it arrived 10 years ago from when my battles to not only keep it just profitable but cash profitable has been an ongoing challenge.  Here are my takes and you could call … Continue reading

12. March 2013 by Rishi
Categories: Digital Marketing, Entrepreneurship, Internet Retail | Leave a comment

Identifying drivers of performance

Every activity has a key driver that improves performance of that activity. For example, B2B sales has number of contacts made as a driver. So, the more contacts you make the more the chances of your success. Email marketing has … Continue reading

26. June 2012 by Rishi
Categories: Digital Marketing, Entrepreneurship | Leave a comment

Twitter means more – Interactions, Learning & Focus

I have been around on Twitter for 90 days now and it’s been an amazing experience. I have had interactions with great people who inspired me, gained a lot a knowledge in quick time & most importantly, i am doing … Continue reading

18. March 2009 by Rishi
Categories: Digital Marketing | Leave a comment

Examples of Viral campaigns

Examples of Viral campaigns that balanced the desire for people to spread them with the value to the brand – http://ping.fm/lcCv8

21. January 2009 by Rishi
Categories: Digital Marketing | Leave a comment

PR Emailers That Didn’t Seem Very Human

Reading Bernoff’s Three PR Emailers That Didn’t Seem Very Human – http://ping.fm/scuSg

21. January 2009 by Rishi
Categories: Digital Marketing | Leave a comment